Pankaj Tripathi, one of the king actors of OTT platforms, refers to himself as an actor and human being first not a salesman while talking about endorsements. He debuted in the year 2004, with a very minor role in the movies "Omkara" and "Run". He got his first big break in the movie "Gangs of Wasseypur" in 2012.
In 2018, he won a national award in the category "Special mention" for the movie "Newton". The actor won the screen awards for the best supporting actor in the movie "Stree".
A few of his noteworthy works are, "Masaan", "Stree", "Fukrey Returns", "Bareilly ki Barfi". He is best known for his character "Kaleen Bhaiyya" from the web series Mirzapur.
Pankaj Tripathi's major and most important endorsements are as follows:-
Udaan
Policybazaar
Tata Tea
Abzorb
Bail Kolhu
Baidyanath Chyawanprash
Fino Payments Bank
Britannia Milk Bikis
Glucon-D
Nilon's
1mg
Cadbury Fuse
Udaan
In 2019, Tripathi was roped in by Udaan. Udaan is a B2B platform where retailers can buy goods at a reasonable monetary amount. However, in November 2020, Udaan wanted to expand its footsteps in the Food FMCG sector.
They launched a campaign for Kirana stores in India and yet again Pankaj Tripathi was the face of this campaign. India's largest B2B platform chose Pankaj Tripathi for his easygoing, believable way of approach. "His simplicity added to the magic of the commercials of Udaan", says Sambit Mohanty, head of creative (south), McCann Worldgroup.
Policybazaar
Policybazaar is the country's current largest insurance website and comparison portal. Policybazaar roped in Pankaj Tripathi and Tisca Chopra in 2018, for a health insurance campaign.
Tata Tea
Tata Tea started its brand activism campaign in 2008. It promoted women safety, raising voices against political corruption. It was named "Jaago re". Pankaj Tripathi was not a very known face back then. The advertisement featuring Pankaj Tripathi demonstrated political corruption.
Abzorb
In April 2021, Sun Pharma Consumer Healthcare, roped in Pankaj Tripathi as the face of their brand. He was the brand ambassador of their product Abzorb dusting Powder. This ad stated how using Abzorb Dusting powder daily kept fungal infections away.
Madhu Noorani, president of Lowe Lintas stated that Pankaj Tripathi in his usual humorous, light-hearted way approaches people to use this product and keep away from Sweat and infections.
Bail Kolhu
BL Agro, ropes in the "Gangs of Wasseypur" trio for the latest commercial of their renowned company "Bail Kolhu". Manoj Bajpayee, Nawazuddin Siddiqui and Pankaj Tripathi express their undying love for their favourite food in this cooking oil commercial and gets nostalgic while recalling the olden days.
Ashish Khandelwal, managing director of BL Agro states that through the struggles and hardships, the actors have received the name and identification. The company's tagline states the same thing about the company. "Naam hi pehchan hai". Hence the actors are the perfect fit to be the face of the company.
PV Vyshnavi
Baidyanath Chyawanprash
In 2021, the Grey group launched a campaign for Baidyanath Chyawanprash. Its campaign was "Sahi vidhi, behtar immunity". This campaign claims Baidyanath to be the best and most authentic Chyawanprash.
Pankaj Tripathi was chosen as the face of this campaign because he has been a consistent user of Baidyanath for a long time. Also, the company's head states that the humble and believable nature of Pankaj Tripathi makes him a perfect fit for the humble but useful brand.
Fino Payments Bank
In September 2021, FPBL roped in Pankaj Tripathi as their first ambassador for their campaign "Fikar not". The campaign is about confidence issues customers face about bank processes. Chief Executive officer and managing director of Fino Bank, Rishi Gupta states that Pankaj Tripathi's nature resonates with that of their bank's.
Both belief in association for a long way rather than in quick options. Pankaj Tripathi also says he instantly connected to the campaign because the title itself describes the way he likes to live his life, without worries. Hence he wishes the best for the company's future ventures.
Britannia Milk Bikis
Britannia Milk Bikis launched a new campaign in April 2021, claiming its contemporaries ordinary and stating Milk Bikis have the right amount of glucose that children need. Pankaj Tripathi was the face of this campaign. He comments that he is elated to advertise Britannia Milk Bikis as he is acquainted with them for a long time. He also adds that Milk Bikis were an enjoyable experience yesterday, and so is it today.
Glucon-D
In April 2021, Glucon-D launched its first-ever celebrity ad campaign with Pankaj Tripathi. The campaign triggers everyday exhaustion. CEO of Zydus Wellness, the parent company of Glucon-D, says they wanted a relatable celebrity promoting the campaign. No one would be better than Pankaj Tripathi.
1mg
1mg is a Pharmacy app that provides services like e-pharmacy, diagnostics, e-consultation. The brand roped in Pankaj Tripathi in March 2021 referring to the context of his famous song "Arre o betaji! Arre o babuji" re-created in his film Ludo.
Anik Banerjee
Cadbury Fuse
If there's one brand that always creates outstanding campaigns, it's Cadbury. In March 2021, Cadbury Fuse launched a campaign with Pankaj Tripathi and a few digital figures producing humour. It was a virtual fan meet-up based ad.
Conclusion
These are the most famous and known endorsements of Pankaj Tripathi. Pankaj Tripathi has been very selective about the brands that he endorses. He carefully chooses brands he promotes because he senses a feeling of moral responsibility towards the society and fans he's addressing through the advertisement.
FAQ
What is the net worth of Pankaj Tripathi?
The net worth of Pankaj Tripathi is Rs. 40 Crore.
What is the age of Pankaj Tripathi?
Pankaj Tripathi was born on 5 September 1976 and is 45 years old.
What is the fees of Pankaj Tripathi?
Pankaj Tripathi charges 3-4 Crore per movie.
Source :- https://startuptalky.com/ Author :- Ipsita Acharya Date :-February 20, 2022 at 01:00PM