Mobile Accessories is itself made up of two words. Accessories stand for the things, whose addition can increase the usefulness of the original thing.
Mobile Accessories stand for those hardware's that can be added up to mobile in case to increase its versatility. Mobile Accessories include the objects like chargers, earphones, Bluetooth speakers, selfie sticks, camera lens attachments, etc. There are many examples of mobile accessories.
Concerning increasing demand and increasing uses of mobile phones. There has been a great increment in the market of mobile accessories as well.
To overcome this, many startups have been established. Some of them have already touched the heights or are already on their peak. Some examples of them are boAT, WrapCart.com, iBall, Lava International Limited, UBON Brand under VingaJoy offers Mobile & Lifestyle Accessories, Dizon Brand Under Realme, Black Shark, etc.
Let us have a look at the most winning mobile accessories startups:
Basics of Mobile Accessories Startups
Planning a mobile accessories startup is not rocket science. Getting your startup in a good place is also not a big deal. However, maintaining them at the same position at least if not improving is the real talent.
For a mobile accessories startup, the most important factors to be mindful of are market analysis, selecting a location, gathering funds, getting the business model, completing the legal procedures, looking out for different parts and their vendors, and inventory management.
All these points are required to just start a business. Where to maintain a business, the most important thing is its fund or a source of investment. Not all startups start collecting profit from day one, some go on through a difficult way and gradually start getting fledged.
The examples of mobile accessories startups that we are going to discuss, some have seen a direct path to success whereas some went through the hard way.
bOAT
boAT was first initiated in the year 2015. It is an India-based startup established by the joint efforts of Aman Gupta and Sameer Mehta.
boAT from the start of its manufacturing up till now has been known to make different kinds of mobile accessories. Especially in the range of headphones, earphones, travel chargers, and premium rugged cables.
The other products of boAT include wireless earbuds, wireless speakers, home audio equipment, etc.
WrapCart.com
It was established in the year 2017. It is also an Indian Startup. WrapCart was made by the efforts of young student entrepreneurs. It is an online platform mostly famous for its wrap.
WrapCart is famous for applying accessories such as wrap fold for mobile, laptops, cards, etc. They have seen great success in just three years.
Apart from wraps, there are some other mobile accessories also available at it. However, this store is available only as an online option and can not be accessed offline.
iBall
iBall is not a new startup. It was started in the year 2001. However, at that time, the initial product of iBall was just a mouse. With time, iBall gained much success and entered into different spaces such as the mobile market.
iBall gained its recognition soon enough from the start of its mobile market where it was known to manufacture and supply mobiles as well as mobile accessories of its brand.
Mobile accessories such as speakers, Bluetooth handset, wireless earphones, etc are available at iBall.
Lava
Lava International Limited Company was started in the year 2009. From the year of its start till now, it has seen great success. It is well established in many countries across the globe.
Along with mobile accessories, Lava International Limited is known to manufacture top-quality mobile phones, laptops, etc. It is a leading handset manufacturing company that has its roots expanded in different places. With handset as its primary focus, Lava is also known to make mobile handsets.
Mobile accessories such as earphones, wireless earphones, earbuds, etc are some of its known products.
VingaJoy
VingaJoy is a brand under the Ubon. Ubon brand was originated in Delhi by co-founders Mandeep Arora and Lalit Arora.
Ubon brand is a lifestyle-dependent brand that especially deals in developing headphones, Bluetooth speakers, chargers, cables, surge protectors, etc. Ubon brand was made up in the year 2004.
VingaJoy is a brand under Ubon. It was established in the year 2018. From there on, its products have created a tussle in the mobile accessories market.
It is known to manufacture neckband earphones, earbuds, Bluetooth speakers, AirPods, etc.
Dizo
Dizo is a brand under Realme's partners TechLife Ecosystem. It is an Indian-based space used to launch new products. It was started up in 2021.
Dizo is known to make mobile accessories also such as headphones, earphones, etc. Even though it has been started recently, the response received is quite appreciable.
Black Shark
Black Shark is a subsidiary of Xiaomi. Black Shark was founded in the year 2018. It is majorly a gaming mobile phone branch.
Black Shark aims to provide a perfect gaming mobile to its users. Along with mobile, it is also known to produce Accessories that can be attached to mobile.
From the time it has been launched, there have been multiple successful products on its list to look for. One of the recent products is Black Shark JoyBuds. Similar to this, many different products are available at Black Shark.
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Conclusion
With the advances made in mobile phones, people started looking up to get mobile accessories about them. As the need for manufacturing more mobile arises, on the parallel aspects, there is also a rise in the need for mobile accessories. This need has been fulfilled by new startups that are taking place across the globe.
These startups are either a subsidiary of an already known brand or are a new brand of their own. They are winning the mobile accessories market through their top-notch products. Some of the best-winning startups have been listed above.
FAQs
Is phone accessories a good business?
Starting a mobile accessories business can be very profitable and very competitive. In addition to smartphone franchises that sell accessories, independent stores and kiosks can be found in many shopping malls and other public spaces. Also, you can find many websites and online stores selling mobile accessories.
What is the margin in mobile accessories?
Mobile accessories profit margin lies anywhere between 30% to 60% depending on the type of marketing and product you sell. These margins are promising than building a smartphone that margins about 10%.
Are phone case businesses profitable?
A phone case business is a profitable way to make money online. The phone case market was worth $10 billion in 2020 and is expected to grow 7.5% annually through 2025, reaching $35.5 billion.
Author: Bhoraniya Huda Hifzur Rehman
Source : https://startuptalky.com/mobile-accessories-startups-india/
Date : 2021-12-07T14:09:34.000Z