Lionel Andres Messi, a name known by everyone! When it comes to football, there isn't anyone who does not praise and admire Lionel Messi. Being one of the best footballers of all time, Lionel Messi has a massive fan following worldwide. And this fandom is what keeps the bank balance of Lionel Messi always high! Yes, because of this enormous popularity, Lionel Messi signed numerous endorsement deals.
Lionel Messi was titled as the third-highest paid athlete in the year 2020, with a net worth of $104 billion, of which $32 billion comes from brand endorsements. Fascinating, right?
Lionel Messi has many ongoing lucrative endorsements are with some of the top companies in the market such as Pepsi, Adidas and many others, which we will discuss in this article. In addition to this, Lionel Messi is also the brand ambassador of Tata Motors.
So, here we have discussed the top brands endorsed brands by Lionel Messi. Let’s get started.
Adidas
Tata Motors
Pepsi
Ooredoo
Lay's
Budweiser
Air Europa
Pro Evolution Soccer
Jacob and Co.
OrCam
Mengniu
FAQ
Adidas
The very famous German sportswear brand, Adidas signed Messi as its brand ambassador in 2006. Ever since then, Messi has been the face of this prominent brand.
Based on the charisma of Messi, Adidas signed a lifetime contract with Lionel Messi in 2017. Through this around $25 million is added to the bank account of Messi, annually.
Tata Motors
In 2015 Tata motors roped in Argentine captain Lionel Messi and appointed him as the global ambassador of the brand. He will endorse passenger vehicles of Tata. In 2016, when Messi announced his retirement from international football Tata Motors asserted that Lionel Messi will continue to be the global brand ambassador of the brand.
Pepsi
Lionel Messi has been the brand ambassador of Pepsi for a very long time now. With Messi, the brand had received great profit. Lionel Messi has also appeared in many television commercials for Pepsi, alongside Mo Salah, Jadon Sancho, and Paul Pogba.
Ooredoo
Ever since the year 2013, Lionel Messi has been the face of the very popular Qatar based International telecommunications company, Ooredoo.
Lionel Messi has done many campaigns as well for this company. Over the years, Messi has taken this brand to multiple media platforms through his massive fan following.
Lay's
Who is better for PepsiCo's chip brand, Lay's, than a super popular footballer? Well yes! Lay's signed Lionel Messi in the year 2013. In addition to this, the brand launched a globally integrated marketing campaign in which they featured Lionel Messi.
Lay's has done multiple advertising campaigns all across the globe featuring this amazingly popular footballer, Lionel Messi.
Alan Joseph
Budweiser
Messi isn't limited to the chips and coke brand, he has also signed a brand endorsement with the limited-edition beer partnership company, Budweiser.
Along with Messi, Budweiser has gained enormous success and that resulted in a long-term partnership with soccer fans. Also, he celebrated his big win with the company's beer.
Pratyusha Srivastava
Air Europa
Lionel Messi is approached and signed by airlines corporations as well. The airline, Air Europa has signed a brand endorsement with Lionel Messi to enhance their brand name and position.
Since its first endorsement in 2007, Air Eupora has signed Lionel Messi. This partnership has benefited the company at a great level and has strengthened its position in the market.
Pro Evolution Soccer
Pro Evolution Soccer (PES) has signed Lionel Messi as its brand ambassador in the year 2019. They launched a distinct Barcelona edition for smartphones of the PES 2020 in which Lionel Messi was also featured.
Jacob and Co.
In the year 2019, the amazing watch manufacturing company, Jacob and Co. signed Lionel Messi as its brand ambassador. The company is known to be one of the finest and incredibly popular watchmakers’ of all time. With Lionel Messi, the brand reached enormously to football fans as well and gained huge profit.
OrCam
OrCam is one of the latest brand endorsements for Lionel Messi. The company signed a three-year contract deal with Lionel Messi in the year 2020.
The company is based in Israel and comes in the category of eye care manufacturers. The brand specifically worlds for the blind and visually-impaired people and communities.
Mengniu
Lionel Messi has also reached the audience of China as one of a very popular Chinese brand, Mengniu signed Lionel Messi, as its brand ambassador. Mengniu is a Chinese dairy brand that launched various programs among which, Lionel Messi was also enrolled with some such as the “Born for Greatness” program.
Alan Joseph
Conclusion
Lionel Messi is known to have one of the biggest fan-following of all time. And that’s just not limited to Europe, Lionel Messi is a soccer star all around the globe. This also implies that the footballer has a fancy bank balance as being added to the billionaires club recently with a net worth of $126 million. Speaking of which, a massive source of income is from brand endorsements. And that’s what we discussed in this article. Stay tuned for more such content!
FAQ
What is the net worth of Lionel Messi?
The net worth of Lionel Messi is $600 million.
What is the age of Lionel Messi?
Lionel Messi was born on 24 June 1987 and is 34 years old.
What is Lionel Messi's full name?
Lionel Messi's full name is Lionel Andrés Messi.
Author: Pratyusha Srivastava
Source : https://startuptalky.com/lionel-messi-endorsed-brands/
Date : 2021-11-06T15:50:00.000Z