CMR Study Reveals Consumers are Prioritizing Audio Quality Over Camera in their Smartphone Purchase

pexels karolina grabowska 4195335pexels karolina grabowska 4195335Indians consider audio quality as one of the most important factors in their next smartphone purchase with a score of 66 out of 100, followed by battery life at 61, and camera at 60 As per a new study by CyberMedia Research (CMR), Indian Consumers are now prioritising audio quality as a key smartphone purchase driver ahead of camera and battery. In fact across all parameters one in every four users have stated audio quality as the most important factor while selecting their smartphone. For the first time ever, consumers are more tuned into ‘audio quality’, possibly driven by long […]
Author: Newsvoir

Source : https://www.indianweb2.com/2020/08/26/cmr-study-reveals-consumers-are-prioritizing-audio-quality-over-camera-in-their-smartphone-purchase/


Date : 2020-08-26T06:04:25.000Z

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